Food & Beverage
K-chicken chain Kyochon signs MOU with Taiwanese food conglomerate
The company will introduce Korean chicken and sell sauces, convenience meals with La Kaffa International Group in Taiwan
By Jan 13, 2023 (Gmt+09:00)
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Kyochon F&B, the company operating Kyochon Chicken, said on Friday that it has signed a memorandum of understanding for a master franchise agreement with La Kaffa International Group, a Taiwanese food service company, to enter the market there.
La Kaffa International Group is one of Taiwan's top-three food and beverage conglomerate.
Starting with this agreement, Kyochon plans to introduce the taste of "K-chicken" to Taiwanese consumers.
In addition, it plans to work with the group in the distribution of sauces, convenience meals, and craft beer.
"It is the first step to promote K-chicken in Taiwan, the country of gastronomy," said Kwon Won-gang, chairman of Kyochon F&B.
Write to Kyeong-je Han at hankyung@hankyung.com
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