Samsung Electronics Co.'s latest smartphone series Galaxy S24 to be released in China will feature Baidu Inc.’s Ernie Bot artificial intelligence software, dropping Google’s Gemini, according to foreign media reports.
Ernie Bot is said to be Baidu’s response to Open AI’s ChatGPT and will enable the Galaxy S24 series to translate, organize and summarize text.
Bloomberg cited Baidu's statement that Ernie will also provide backend support for Samsung’s Circle to Search feature, which is handled by Alphabet Inc.’s Google in other markets.
The decision to drop Google’s Gemini reflects Samsung’s endeavor to regain ground in its neighboring country, where it has not made the list of top five smartphone brands.
For Baidu, integrating its Ernie chatbot into Samsung’s latest smartphones will allow it to utilize the AI tool in various smartphone models.
TM Roh, president and head of the Samsung Mobile eXperience division, displays the Galaxy S24 series at Galaxy Unpacked 2024 on Jan. 18 Galaxy S24 provides real-time call translation and a new search tool, Circle to Search, which lets users circle an image on the phone to get related information.
As of the end of last December, the Ernie bot had surpassed 100 million users just four months after its public release, according to Baidu.
Google's Android software is used as the operating system for Chinese smartphones, but Google's add-on mobile services and app stores do not serve them.
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