advertising festival

Artificial intelligence Naver D2SF invests in N.American AI startup

South Korea's online giant Naver Corp.'s startup nurturing organization D2SF (D2 Startup Factory) invested in North American AI ad tech startup Remb...

Korean startups Global startup festival ComeUp to be held in December

The South Korean Ministry of SMEs and Startups announced on Monday that it will host the global startup festival ComeUp 2024 at COEX, Seoul on Decem...

Food & Beverage HiteJinro sees annual soju exports to Cambodia grow 31%

HiteJinro Co., South Korea’s leading soju maker, resumed its Jinro EDM Festival at Cambodia’s Bon Om Tuk water festival after a four-y...

Retail 11Street to host grand shopping festival in November

South Korea’s e-commerce platform 11Street Co. will hold its annual Grand 11 shopping festival from November 1 to 11. Since 2008, the company...

Automobiles Genesis sponsors Busan International Film Festival

Hyundai Motor Co.'s premium brand Genesis said on Friday that it will continue its sponsorship of the 29th Busan International Film Festival (BIFF),...

Culture & Trends Suwon Hwaseong Cultural Festival to be promoted as global event

The South Korean Ministry of Culture, Sports, and Tourism said that the Suwon Hwaseong Cultural Festival, recently chosen as a Korea Representativ...

Electronics LG NOVA hosts Innovation Festival in US

LG Electronics Inc. 's North American Innovation Center (LG NOVA) said on Monday that it held an Innovation Festival last Wednesday and Thursday at ...

Culture & Trends Korea to launch regular K-content festival in June

South Korea plans to host a regular event showcasing its cultural products such as K-pop and foods in June of next year with the goal of making the ...

Tech, Media & Telecom LG Uplus analyzes ad performance with GenAI

South Korea's LG Uplus Corp. announced on Monday that it has introduced generative AI technology to its integrated advertising platform U+AD, adding...

Tech, Media & Telecom LG CNS' marketing platform MOP surpasses 800 corporate customers

South Korea’s LG CNS Co., a cloud computing services arm of LG Corp., announced on Thursday that its Marketing Optimization Platform (MOP), la...

Retail Starfield launches 4th annual balloon festival with iconic character displays

Starfield, a chain of large shopping malls owned by Shinsegae, a South Korean retail company, announced on Friday that its 4th annual balloon festiv...

Electronics Samsung showcases The Freestyle Zone at camping festival

Samsung Electronics Co. announced on Friday that it set up the experience zone for the portable screen The Freestyle Second Generation at the Go Out...

Food & Beverage Pepero enters Thailand’s King Power Duty Free

South Korea's Lotte Wellfood Co. announced on Friday that its thin chocolate-coated cookie sticks Pepero and no-sugar ice cream Zero entered King Po...

Sports Shinsegae's baseball team on the rise: SSG Landers

Many professional sports teams are not profitable as they incur significant operating costs to secure star players and run related facilities while ...

Artificial intelligence Nike looks to lure Korean customers with Naver’s generative AI ad platform

Nike Inc., the leading global sportswear brand, has launched an advertising campaign in South Korea on the generative artificial intelligence (AI) a...

K-pop CJ ENM to hold KCON Hong Kong in March

South Korea’s entertainment powerhouse CJ ENM Co. announced on Thursday that it will hold its annual K-pop festival KCON in Hong Kong for the ...

Advertising & Marketing HS Ad, Coupang to co-work for retail media advertising

South Korea’s HS Ad Inc. announced on Thursday that it will collaborate with the domestic e-commerce giant Coupang for data-based digital mark...

Electronics LG Elec unveils shoe care appliance at ComplexCon 2023

LG Electronics Inc. unveiled its dedicated shoe care appliance Styler Objet Collection ShoeCare and ShoeCase at ComplexCon 2023 in Long Beach, Calif...

Advertising & Marketing Innocean to enter Japanese ad market

Innocean Worldwide Inc., the global marketing communications arm of Hyundai Motor Group, announced on Monday it signed a memorandum of understanding...

Automobiles Hyundai unveils Avante N1 Cup Car

Hyundai Motor Co. has unveiled the "Avante N1 Cup Car," which will be introduced in the 2024 season of the largest one-make race event in South Kore...

Shipping & Shipbuilding Avikus to launch system for self-driving leisure boats

Avikus, the autonomous navigation solutions affiliate of South Korean conglomerate HD Hyundai Co., will launch New Boat Dock, a self-driving system ...

Entertainment Naver Webtoon becomes No.1 webtoon platform in France

South Korea's Naver Webtoon has made a name for itself as the top webtoon platform in France. Naver Webtoon announced on Monday that it participated...

Advertising & Marketing Cheil Worldwide wins Grand Prix at Cannes Lions 2023

South Korea's leading ad agency and marketing company Cheil Worldwide clinched nine awards, including the coveted Grand Prix, at the esteemed Cannes...

Food & Beverage S.Korea's Samyang Foods promotes Buldak Ramen in Hanoi

Samyang Foods Co., South Korea's leading food manufacturer, announced on Friday that it opened a promotional booth at the "K-Food Festival" held at ...

Korean food Kooksoondang to export limited edition makgeolli to Japan in four years

Kooksoondang Co., a South Korean brewery that produces traditional rice-based wines, announced on Friday that it will export 100,000 bottles of the ...

Entertainment Seoul celebrates 10th anniversary of BTS debut in festive mood

Seoul is sprucing itself up to host a two-week celebration of the 10th anniversary of the global sensation BTS.The Seoul Metropolitan Government and...

Culture & Trends 12-color ‘Lakeside Recital’ held by 12 poets in Como, Italy

COMO, ITALY -- Como, a lakeside city with a glacial lake at the foot of the Alps in northern Italy. The 13th European International Poetry Festival &l...

K-pop Festival celebrating BTS’ 10th anniversary to be held in Seoul in June

BTS Festa 2023, a festival celebrating the 10th anniversary of BTS' debut, will take place June 12-25 across Seoul, their agency Big Hit Music annou...

Advertising & Marketing Innocean joins top 10 brand marketing agencies in India

Innocean, a Hyundai Motor Group-affiliated advertising agency, announced on Wednesday that its Indian corporation has joined top 10 of local brand m...

Culture & Trends Three S.Korean poets invited to European Int'l Poetry Festival

The European International Poetry Festival "Europa in versi" will be held in Como, a lake city near Milan, Italy, from May 19 to 21.Thirteen poets f...